Business Innovation: Processes, Techniques and Tools for IT Business Relationship Managers

A one-day course led by Vaughan Merlyn, BRMI co-founder and Principal of The Merlyn Group. This course is intended for IT Business Relationship Managers.

Why Is This Important?

To survive today, organizations must be adept at making effective use of IT to support business operations and administration. This has become “table stakes” for organizations of any size or purpose. Only a few organizations, however, reach beyond table stakes to truly innovate business products, services, processes, and business models, even though today’s technology landscape offers a host of innovation enablers, such as:
  • Cloud-based services and solutions with very low barriers to entry
  • Low cost sensors, tag, cameras, etc., with RFID, GPS, bio- and telemetrics, etc.
  • “Big data” analytics for making sense of the environment
  • Social tools for collaboration and engagement with customers and workers
  • Mobile everything; the “Internet of Things”
  • Electronic wallets and payment systems
  • 3-D printing
  • Crowdsourcing
  • Gaming, Massively-multiplayer online gaming
  • eLearning, Massive Open Online Courses

New Processes, Techniques and Tools for the IT BRM

How do BRM’s become business innovation catalysts? Innovation research highlights new methods that can be effective in surfacing, evaluating, selecting and exploiting business innovation opportunities, including:
  • Design Thinking
  • Mind Mapping, Heat Mapping and Dialog Mapping
  • Innovation Jams
  • Social Network Analysis
  • Modeling and Simulation
  • Prototyping
  • Sentiment Analysis
  • Prediction Markets
  • Innovation Labs
This one-day course will discuss the BRMs role in business innovation and explore processes, tools and techniques for stimulating, surfacing and exploiting IT-enabled business innovation opportunities.

Course Learning Objectives

Today’s IT BRM must be knowledgeable in the ways of IT-enabled business innovation and skilled in the underlying techniques. Though this one-day course you will learn:
  • The importance of “Innovation Intent” and how to create it
  • Distinguishing between Invention, Innovation and Improvement
  • Tools and techniques for innovation Discovery
  • Tools and techniques for implementing innovation
  • Key Organizational Principles of innovation and how to assess them
  • Design Thinking and the Innovation Process
  • Enabling the Innovation Process with technology
  • Illustrative Case Studies in IT-enabled innovation

Course Logistics and Fee

This course is not currently available online. We can offer this as an onsite course. Please contact us to discuss your needs and how we might best serve them.

Business Relationship Management Professional® and BRMP® are registered trademarks of Business Relationship Management Institute.